Resources: Guides, questionnaires and cases; reading and research; poll results, wit and wisdom

RESOURCES

We have tried to pull together a range of helpful material, some of which is not generally available on the bookshelves or through business schools.
The material is arranged into 2 sections:

• Structured materials and guides, questionnaires and cases.
• References to interesting research, articles and books, which might help to counter the mass of proselytising and propaganda on the market and in the press.